Ebooks continued: Interview with BooksInMyPhone Maestro Nicholas Bennett
Nicholas Bennett is the creator and founder of BooksInMyPhone.com - and also husband of my fav cousin. Whenever we’ve visited them in Melbourne, Australia, Nick has always had his nose in a book, magazine or computer. I never really knew what he did - only that it was something clever involving computer code. So when he unveiled BooksInMyPhone.com, a project he had been working on alongside his day job, I was really Wow-ed! Continuing my current investigation into ebooks and the future of reading/ publishing, here is an interview with Nick which we conducted by email.
Can you tell us something about yourself?
A life long bibliophile, I am renowned / infamous for reading while walking. I always get shtick for the time a family fireman friend happened to be driving past with the boys in the fire engine. He started up the sirens to attract my attention so he could give me a ‘hale well met my friend’ wave - I was of course oblivious, engrossed in some book and unable to imagine the passing siren could have anything to do with me. Apart form loving books my day job is creating large complex internet delivered software systems.
How did you come to get the idea for BooksInMyPhone?
Since I was the archetypical 13 year old SciFi reader I’d know that one day you’d be able to carry ‘the library of congress’ (the international unit for ‘large amounts of information’) in a handheld - they just never seemed to arrive.
My wife gifted me a new phone and I noticed the specs mentioned “Java Capable” - it just made me wonder if I could write the reader I wanted. After a few prototypes I realized that it was actually a really good reading experience.
The future had arrived.
There is huge amount of information available on the net, and more and more each year. Initiatives like archive.org, Project Gutenberg, distributed proofreaders project, and Google’s book scanning are digitising mountains of texts. I love that, I love that it’s there. But I’m never going to sit down and read
a book at my computer - I spend too much time there as it is - and I’m never going to lug a laptop wherever I go.
Everything really flowed out of those two sources.
What did it take to build the site for BooksInMyPhone?
There was a LONG list of capabilities we had to get up to speed on: MySQL, PHP, Sun mobile java, Web Hosting, copyright law, international law, html, ccs, ip geo location, sourcing books, choosing books, reviews, licensing, cryptography, browser architecture, phone capability models, over the air provisioning, …
While modern phones are powerful they are often ‘hobbled’ in mysterious ways, even high end phones with file systems and .doc file viewers are not really suitable for reading books - “was I on page 2506 or 2605?” They also tend to waste screen real estate on info junk. I wanted a spare clean experience that made the most of the phone to connect with the author’s voice. I went through many prototypes; playing with different feature sets till I found something I really enjoyed reading with. Once I’d decided to share I cut it down to make it as simple as possible to use: ’start it up, turn the pages, back and forward by chapter’.
Given a reader the next question was ‘which books?’ 100,000 is ‘better’ than 50,000 - but sometimes less is more, we decided to focus on works that had stood the test of time and formed the core of the western literary tradition. Tiny phone screens are very unforgiving, source texts are not guaranteed to read well; tables, quotations, and odd typographic usage can destroy readability; large files can ‘choke’ phones or make the reader feel lost in a Kafkaesque stream of text. We wanted to provider blurbs/reviews to help people find book they did not already have in mind. I think an important part of the site is supporting this ‘content discovery’.
I think the most amazing part of the whole experience was the fantastic range of resources / capabilities available through the Internet. With some starting skills, an awful lot of trial and error and research in the middle of the night (day job! family!) anyone with perseverance can go from a vision while sitting at the kitchen table to providing a service with global reach. It’s really mind blowing…and it’s really just ‘the end of the beginning’.
What are the most popular downloads?
In no particular order: Lena Rivers from our ‘Best Sellers’ collection, Charles Stross’s Accelerando, Hamlet, Cory Doctorow’s works, A Christmas Carol, Peter Watts Blindsight (which I’d highly recommend - diamond hard SciFi with tight plot and characterizations caught up in an explosion of novel ideas), The Importance of Being Ernest, Lawrence Lessig’s Free Culture, Anna Karenina, Madam Bovary, Ben Hur, Pride and Prejudice, Moby Dick.
Our ‘most downloaded authors’ are: Jules Verne, Charles Dickens, Cory Doctorow, H.G. Wells, Jane Austen, Mark Twain, Arthur Conan Doyle, Joseph Conrad, Leo Tolstoy, and Oscar Wilde.
You focus mainly on out of copyright books. Why?
There are a number of reasons.
One is that there is a huge resource of public domain texts that people don’t really appreciate can be freely used for any purpose. Lawrence Lessig wrote a great book Free Culture that charts the trajectory of copyright law (recent massive expansion of copyright duration) and where it is heading. He discusses the big difference between a free (as in speech) culture and a permission culture (don’t do anything till you have spoken to some lawyer$). One of the reasons to focus on out of copyright works is to promote free culture by making free culture available and compelling and demonstrating the potential of free culture.
Another reason is rooted in law. Current copyright law says that as soon as something is ‘fixed in a tangible medium’ it is protected from unauthorized copying for the life of the author + 50/70/90/… years. That means that unless the work is explicitly licensed for free distribution or the copyright has lapsed you need to negotiate with the rights holder before distributing the work. Negotiation with rights holders can be complex and time consuming, out of copyright works gave us an immediate critical mass of (great/timeless) works.
We have a small but growing collection of Creative Commons licensed works. The Creative Commons set of licences were created by Lawrence Lessig to allow creators to quickly and cheaply control which rights they reserve in a legally binding way. For example we have many ‘Attribution-Non Commercial-No Derivatives’ licensed works - anyone can copy and distribute these works as long as they attribute the author, do not make money from the work, and do not make derivatives of the work (see the Creative Commons site for the full legal ‘code’). These works are a little harder to source as they are scattered around, but once found we know we can share them.
What is the future / scope for current authors who would like to distribute their books via digital means? What issues do they need to consider?
I think we are at the point where ‘distribution’ is solved; right now you can distribute directly to billions ‘from your living room’. The hard parts are making sure you get paid, making sure people find out they want your work, and making sure people will actually read digital works.
There have been a number of hardware approaches to liberating text from the computer, Amazon’s Kindle being only the latest in a long line of reader hardware. I think the phone as reader will eventually win out, your phone will become so powerful you will think it is a laptop, your laptop will become so small you’ll call it a phone - but right now as you read this there are literally billions of mobile phones that people could be using to read your work on - as soon as they stop fetishizing the book/codex form.
I think Tim O’Reily said something like ‘authors don’t need to worry about piracy, they need to worry about obscurity’. With our current technology it’s easy to set something free, but it’s hard to ensure that you *actually get paid* for *every copy*. One approach to this conundrum is to use free as part of the climb out of obscurity, use freely sharable work to drive buzz and allow social networks to spread the word about you. There is a whole spectrum of this approach from Penguin UK’s ‘Taster’ program of first chapters only, through Cory Doctorow’s ‘all my books are creative commons non commercial as well as proper/paper books for money’. It seems like the biggest decision point in digital distribution is where you want to sit in this spectrum.
The only way to ‘*make sure* you will get paid for *every copy*’ is using Digital Right Management, essentially using technical means backed by laws against breaking the protection (DMCA anti-circumvention - pioneered in the US of A and rolling out worldwide) to lock the digital content. This approach has a long history of putting out content under one protection scheme and then cancelling it leaving consumers unable to access content they paid for - this means it has a bad reputation with the consumers who are aware of it. There are also all sorts of strange double standards and grey areas; for example iTunes has some DRM scheme protecting music downloads but they tell you protected works can be written as an audio CD and then ripped DRM free - is that circumvention under DMCA? did they authorise you by telling you? did they not? what’s the DRM for then?…. Some hold that in the long run DRM is bad for both producer and consumer, some that without DRM the economics of content production would collapse.
The most important thing of all is getting mind share, putting that spark in someone’s head that makes them need to read your book. That is a big area and fairly well out of our scope and experience. What we can do is help translate that spark into an action - if someone hears about your work and has internet connectivity on their phone they could literally be reading it within minutes. We also aim to help people go from a book they enjoyed on our site to other books they might enjoy.
Are there any upgrades you are working on?
There is so much one could do, and only limited time and resource - knowing what people value before build out the functionality would really help. I’d really value any inputs and comments on what we currently do and what we could do. I’d encourage everyone to take a look at the site and try reading on their phone. Here are some of he possibilities I have in mind:
- A site makeover is in the final stages. This will give us a new look, improve ‘content discovery’, and open up some space for collaborative / user driven contributions.
- We would like to include collaborative filtering and inputs for tagging and reviews.
- User sharable reading lists might be interesting, see who is reading and has read what and why.
- There are a number of things that we are looking at to extend the current reader:
- nice typography / formatting in the books - plain text is a great start, but sometimes authors use italics etc to good effect.
- ‘Read Aloud’. I think I’d love this, the idea would be to let you seamlessly switch between reading the book and having the book read itself to you from where you left off. Imagine; you can snuggle up in bed reading till you fall asleep, wake up early and have the book continue reading itself to you while you do a morning run, and then pick up where it left off on the train as you go to work. Audio files have a quality voice synthesis won’t match for a long time but can be 80MB (that will bulk up your mobile bill).
- Java on phones has ‘hooks’ to open a web-browser, for example to open wikipedia on some word or phrase from the book. However the support for this is so patchy that we would have to build a simple web-browser within the reader. I have played with a prototype - but I’m not sure how compelling it would be relative to the effort to bring it up to a ‘beta’ standard.
- Distributed tagging - from within the book rate it, tag it, bookmark it, comment on it, have all the inputs posted to the web and incorporated in the ongoing user experience - sort of a twitter + bookglutton = ‘booktwitt’?
- Distributed proofreading - readers could click to ‘mark’ a page that does not format well or has some errors.
ebk
Posted by Yang-May Ooi on Wednesday, May 28th, 2008 at 2:00am





















